How Leadspace Doubled Lead-to-
Account Match Rates and Cut Routing to
Minutes
Leads entered Marketo with no reliable way to tie them back to an account, so routing depended on guesswork and Salesforce filled with near-duplicates. Leadspace now enriches every lead on entry and resolves it against the master account list through lead-to-account matching, using a persistent identifier that both systems share.
Leadspace + A Cloud-Based Software
Provider
BEFORE: 38%
79%
Of inbound leads matched
to a known account.
300K person and company records
normalized
BEFORE: 3 days
10min
From form-fill to routed owner.
65K records matched to the master account list
BEFORE: 9%
14%
Lead-to-opportunity conversion rate. Routing measured against account ownership
Proven Case Studies Across
the Entire GTM Funnel
Enterprises across SaaS, communications, fintech, and services use Leadspace to accelerate revenue and improve data quality at scale.
