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The Survival Guide To Sales & Marketing AI
Set up your sales teams for success. CDPs are critical to account-based marketing and selling and are critical to improving pipeline and closing sales. Marketing is usually in the driver’s seat when it comes to CDPs but Sales can be too.
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3 Ways Sales Can Use a CDP to Improve Account-Based Selling
Set up your sales teams for success. CDPs are critical to account-based marketing and selling and are critical to improving pipeline and closing sales. Marketing is usually in the driver’s seat when it comes to CDPs but Sales can be too.
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Best Practices for Improving Sales Territory Management
Creating sales territories, assigning them to reps and monitoring their performance can be slow or never-ending. At best, the process is a combination of intuition and internal data analysis but the result is often inequitable sales territories.
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How to Choose the Right CDP for Your Business
This session will cover how to choose the best CDP for your business and what to look for.
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How to Double your Account-Based Marketing Performance
Choosing sales and marketing accounts based on gut just isn’t enough anymore. To be successful, it all comes down to identifying your TAM and buyer profiles at the person, account, and buying center levels.
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Build a Marketing Engine to Double Marketing-Generated Opportunities
Reliably finding, creating and accelerating closeable business is at the heart of building a corporate growth engine.
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How to Build and Maintain B2B Buyer Profiles for Market Segmentation
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How is a B2B CDP Different from a B2C CDP?
Customer data platforms were originally designed with B2C marketers in mind, so they don’t cater to the unique needs of B2B marketers.
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AI Power Your Go-to-Market
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Taking the Guesswork out of Sales & Marketing
Go-to-market planning is no longer just an art. It’s a science. In this webinar, Marge Breya will explore six steps that take the guesswork out of sales & marketing planning and execution.
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Intentional Revenue: Upping the Odds of Success
Driving record-breaking revenue growth by leveraging the power of AI to identify your best customers and opportunities is an intricate process.
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Get in Front of In-Market Buyers with with Intent Data Nurtures
In this Webinar, Jim Hopkins (Marketing Director, Leadspace), talks about getting in front of in-market buyers with intent data nurtures, specifically data-driven tips and tricks based based on real world experiences from the front-lines.
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CDP: Is it Really Your Single Source of Truth for Sales and Marketing?
This webinar explores many angles of the CDP ecosystem with unparalleled experts in this explosive field. From origin stories to the future of CDP as an industry, you won’t want to miss the esteemed presenters David and Amnon elaborate on just how powerful a tool the Customer Data Platform can be.
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Mergers & Acquisitions at a High Level: Why do Companies Perform Mergers & Acquisitions?
M & A really is a viable growth strategy. The diversification of offerings is critical once you reach a certain stage of growth. Organic demand really only takes you so far. Tune in to the webinar below for a deep dive on M & A.