B2B marketers struggle to use their customer data to understand their customers, and engage them in meaningful ways. In this paper we discuss how Customer Data Platforms are solving this challenge.
As a CMO, you face lots of challenges, including managing and analyzing huge amounts of customer
With Leadspace for Salesforce, you can whip your Sales data into shape, improving efficiency and
How do data tests work? What should you expect? And how can you prepare to ensure you make the
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