The Leadspace Buyer Data Platform is a comprehensive Customer Data Platform purpose-built for B2B, and is recognized as a leader by Forrester (Forrester New Wave: B2B Customer Data Platforms, Q2, 2019).

Our platform unifies data from any source, whether 1st party (internal/proprietary) or 3rd party (external) — with embedded data from 30+ trusted sources built-in. The data sources feature company and people data with built-in buying center hierarchies, intent signals and more.

Learn more by downloading our fact sheet…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

Fragmented data is an issue found in businesses across all industries. In fact, it may very well be something your organization is battling with right now.

If you have multiple siloed platforms storing data about your customers, but lack transparency across departments, then this is likely the case. And it’s the reason why you need to unify your data.

Fortunately, there are technologies and solutions available to make data unification achievable.

Learn more by downloading this Guide…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

B2B segmentation can be a gold mine for marketers, but only if done properly. In this guide, we’ll cover the best data to use for segmenting your ABM campaigns.

Learn more by downloading this guide…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

Creating a unified customer profile is the key to developing B2B Marketing campaigns that are personalized and omnichannel.

You can do this by achieving three goals:

  • Unifying customer data f rom all internal systems
  • Tracking customer activities across channels and devices
  • Using the data to deliver personalized experiences

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

Developing your ideal customer profile is essential for a successful ABM marketing campaign, but that doesn’t mean it has to be a hard process.

To build an ICP that truly reflects the “DNA” of your ideal customer, you’ll need much more granular data than what you have right now in your CRM or Marketing Automation. However, you probably have enough to make a start, or at least know some of the key criteria you want to focus on. Use this template to clarify the thoughts and insights of your marketing and sales team. Once that is done, a basic ideal customer profile should emerge.

Learn more by downloading this Guide…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

Scoring is an important tool for B2B Marketing and Sales. Whether you’re dealing with demand generation, marketing/sales ops, or any form of customer engagement—scoring helps personalize engagement by identifying and prioritizing your prospects, and understanding their business needs.

As important as account and lead scoring are for “traditional” demand gen, they’re even more critical for focused, strategic approaches like account-based marketing (ABM).

Learn more by downloading this EBook…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

By now, most marketers recognize that data is one of their most important assets. But obtaining, managing and making sense of your customer data is also one of the greatest challenges facing B2B marketers today.

There are so many data solutions out there, with different constellations of offerings, that it’s hard to know which work, and which don’t. Ultimately you want a solution that will be a multiplier for your business—not make things worse by flooding your systems with more bad data!

Learn more by downloading this EBook…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

The pace of change is just one reason that B2B marketers have fallen behind in using their data. Organizational silos, limited budgets, shortage of time and lack of staff skills all contribute, as does a lack of alignment between Sales and Marketing. B2B marketers in particular have also faced the paradoxical disadvantage of already having powerful marketing automation and CRM systems that seemed like the natural solutions to the data challenge.

Learn more by downloading this EBook…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

Improve conversions and get better quality leads by injecting the power of the Leadspace CDP into your web forms.

You don’t have to choose between inbound lead quantity and quality.

SmartForms validates and enriches every lead from your website forms, in real-time, so you can make your forms as short as possible and still get all the information you need!

Learn more by downloading this product sheet…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

All the data and intelligence you need to execute highly targeted, personalized marketing campaigns.

A Marketing Automation Platform is critical for demand generation. But the sheer volume of data, often inaccurate or outdated, can hold you back.

Leadspace for Marketing Automation helps you reach and exceed your Marketing goals, by activating Leadspace B2B Customer Data Platform natively inside your existing Marketing Automation.

Learn more by downloading this product sheet…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

Close bigger, better deals and shorten Sales cycles — without leaving your CRM

Leadspace for Salesforce provides on-demand insights into who your ideal customers are, where they are located,
when to reach out, and how to convert them.

This means:

  • More efficient and precise sales operations—from territory planning, to lead-to-account matching and lead routing, to mapping account hierarchies.
  • More effective customer outreach & engagement, leading to higher conversion rates and bigger deals.

Learn more by downloading this product sheet…

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more

Solving the B2B Data Mess with Leadspace Account Mastering…

Many companies deal with messy data that makes it hard for sales and marketing teams to do their jobs effectively. Even teams with the best tools often find the customer data available in their CRMs or MAPs isn’t much better than that found in the messy stack of business cards they once kept in their desk drawer—flat, one-dimensional, and out of date.

Learn more by downloading this product sheet…

Read more

The Leadspace CDP is a comprehensive platform purpose-built for B2B, and recognized as a leader by Forrester (Forrester New Wave: B2B Customer Data Platforms, Q2, 2019).

Our platform unifies data from any source, whether 1st-party (internal/proprietary) or3rd-party (external) — with embedded data from 30+ trusted sources built-in.

The CDP applies AI to create unified profiles and surface insights and intelligence to power key B2B marketing and sales use cases.

Leadspace then activates those unified profiles and segments across channels for more targeted, personalized, and effective experiences.

See what it all looks like together when you download the product sheet…

Read more

Learn how to

The top B2B SaaS players in the world are doing things differently. Watch this 30-minute discussion on their best practices to understand how they: 

  • Unleash pipeline with the most robust 3rd party data enrichment.
  • Increase conversions with real-time data unification using 1st & 3rd party data and intent scores to accurately target audiences at the right time.
  • Scale & optimize campaigns by understanding their Total Addressable Market and Ideal Customer Profile to take their Go to Market to the next level.

Jon Jagelsky
Marketing Operations Manager

“With Leadspace we’re confident we’re targeting the right prospects with the right offerings, throughout the Sales funnel.”

Read more