Resources
Content and information from Leadspace & friends
The Ultimate Guide to Driving Revenue with a B2B Customer Data Platform
B2B marketers struggle to use their customer data to understand their customers, and engage them in meaningful ways. In this paper we discuss how Customer ...
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Reaching the Connected B2B Customer
Much like their B2C counterparts, B2B customers now expect a...
Guides
Leadspace for the Director of Strategic Marketing: A Simple Guide
As a Director of Strategic Marketing, you know that it...
Guides
Campaign and Audience Segment Worksheet
Working on getting your B2B marketing campaign mapped out? Once...
Guides
B2B Segmentation From Start to Finish: A Sample Use Case
Wondering how to use segmentation as a powerful tool in...
Guides
Leadspace for Salesforce – App Tour
Get a quick look at everything the Leadspace for Salesforce...
Videos
CRM Data Management Components Checklist
With the sunsetting of Data.com, B2B companies are scrambling to...
Guides
Ideal Customer Profile Template
Developing your ideal customer profile is essential for a successful...
Guides
The Marketer’s Guide to Running a Comprehensive Data Test
How do data tests work? What should you expect? And...
E-Books
The B2B Marketer’s Guide to AI
Artificial Intelligence (AI) holds huge potential for B2B marketing and...
E-Books
Get in Front of In-Market Buyers with with Intent Data Nurtures
Leadspace session delivered for the MarTech Masters Series virtual event...
Webinars
Your 4-Step Scoring Program for ABM Success: Predictive, Persona, Lookalike & Intent
In this guide, we outline Leadspace’s suite of proprietary AI...
E-Books
ICP and Buyer Persona: a Side-by-Side Comparison
B2B marketers use both ideal customer profiles and buyer personas...
Guides
CDP and CRM: A Side-by-Side Comparison Chart
B2B marketers wade through an alphabet soup of martech every...
Guides
CDP: Is it Really Your Single Source of Truth for Sales and Marketing?
Join Leadspace Founder and CTO Amnon Mishor and David Raab,...
Webinars
What is a B2B CDP and What Does Leadspace Do?
You've heard about Customer Data Platforms (CDPs) and how they...
Videos
Account Based Marketing: 3 Secrets to Great ROI
More and more B2B companies are adopting account-based marketing (ABM)...
Webinars
How Customer Data Platforms Help B2B Marketers Drive Better Results
Leadspace CEO Doug Bewsher explains why AI-powered Customer Data Platforms...
Videos
How Artificial Intelligence is Transforming B2B Businesses
Former CMO at Salesforce and Skype, Leadspace CEO Doug Bewsher...
Videos
Replacing Data.com – How You Can Thrive in a Brave New World
The sun will soon set on Data.com. What should you...
Webinars
Leverage Account Intelligence and Intent Data to Win
In this webinar, we'll be exploring how enterprise networking leader...
Webinars
The Power of Intent: How OneLogin Doubled Marketing Engagement & Cut Sales Cycles
OneLogin used Leadspace & Bombora to combine data, AI and...
Videos
The Ultimate Guide to Driving Revenue with a B2B Customer Data Platform
B2B marketers struggle to use their customer data to understand...
E-Books
Forrester Wave Report: B2B Marketing Data Providers
Read the full report to find out why Leadspace is...
E-Books
Considering Intent Data? 5 Things You Need to Know First
Intent data can be a powerful tool to help Sales...
E-Books
6 Ways to Optimize your Sales and Marketing with Intent Scoring
Intent Scoring, powered by AI, unlocks the full potential of...
E-Books
4 Leading B2B Brands Increasing Pipeline and Conversions with AI
Artificial Intelligence (AI) is empowering marketers to take control of...
E-Books
Your Recipe for ABM Success: Leadspace for Account-Based Marketing
Drive high-impact ABM programs with the Leadspace Customer Data Platform...
Product Sheets
Quick Wins with Leadspace
Sometimes you need fast, focused results. This guide outlines 3...
Product Sheets
Leadspace SmartForms
SmartForms validates and enriches every lead from your website forms,...
Product Sheets
Leadspace On-Demand
Leadspace On-Demand is a single control center that gives Sales...
Product Sheets
Leadspace Ideal Buyer Personas
Leadspace takes a unique approach to building buyer personas, to...
Product Sheets
Leadspace for Salesforce
With Leadspace for Salesforce, you can whip your Sales data...
Product Sheets
Leadspace for Marketing Automation
Leadspace for Marketing Automation helps you reach and exceed your...
Product Sheets
Leadspace Customer Data Platform Overview
Leadspace CDP gives B2B Sales & Marketing the data and...
Product Sheets
Lead-to-Account Matching with Leadspace CDP
Execute intelligent ABM, route leads faster and more accurately, and...
Product Sheets
Activating Intent Data With Leadspace
Find out how Leadspace Customer Data Platform uses intent signals...
Product Sheets
How Tipalti Creates Killer Target Account Lists, Increased Conversion Rates by 20% With Look-alike Modeling
Building target account-lists for ABM is tough - traditional data...
Case Studies
N3 Increases MQLs and Sales Connect Rates by 20%, With a Single Source of Truth for Data
N3 needed to clean up their data fast. Using Leadspace...
Case Studies
The Power of Intent: OneLogin Doubles Marketing Engagement, Shortens Sales Cycles
By combining Leadspace’s B2B Customer Data Platform with Bombora’s intent...
Case Studies
Sovos Increases Win Rates by 55% With Leadspace Predictive Modeling
After realizing that "predictive" alone isn't enough, Sovos turned to...
Case Studies
RingCentral Triples Conversion Rates, Boosts Pipeline & Enables Effective ABM
How RingCentral more than tripled its lead-to-opportunity conversion rate, and...
Case Studies
Dynamic Signal Personalizes ABM at Scale, Increases Conversions by 20%
Find out how Dynamic Signal used Leadspace real-time data enrichment,...
Case Studies
BloomReach Sources 78% of Net-New Pipeline with Leadspace
Read how BloomReach used Leadspace predictive analytics to create an...
Case Studies
Which B2B Customer Data Platform Is Right for Your Business?
It's now clearer than ever before that B2B companies need...
Guides
Unified Data: Why It’s Important Right Now
In a world inundated with data, marketers may struggle to...
Guides
Top 5 Uses for AI in Marketing for 2020
How are progressive B2B marketers using AI in 2020? Learn...
Guides
The Key Principles of DataOps
More and more organizations are dedicating headcount, budget, energy, and...
Guides
12-Step Guide to Virtual Event Marketing
Hosting and attending trade shows and events has always been...
Guides
12-Step Guide to B2B Lead Generation in the New Normal
Pandemics, economic crises, and other societal upheavals may come and...
Guides
Resilience Checklist for B2B Marketers
How resilient is your marketing strategy? When tough times come,...
Guides
B2B Customer Retention Checklist
As industries across the entire global economy struggle to stabilize...
Guides
Reality Check: The New B2B Marketer’s Checklist
Coming up with a B2B marketing strategy during COVID-19 is...
Guides
Campaign Segmentation Sample Template
Aiming your campaigns squarely at the right accounts is necessary...
Guides
B2B Personalization Best Practices Checklist
Personalizing content as part of your B2B ABM strategy is...
Guides
Quick Guide to Contextual B2B Marketing
Not sure how contextual marketing can fit into your B2B...
Guides
Quick Guide to B2B Buyer Intent Signals
Capturing, analyzing, and interpreting buyer intent signals is a great...
Guides
B2B Segmentation and B2C Segmentation: A Side-by-Side Comparison
Whether you are a B2B or B2C marketer, you likely...
Guides
ABM Guide for Modern Marketers
B2B marketers guide to using predictive analytics to power their...
E-Books
B2B Marketing: 12 Ways to Do More with Less
As B2B companies struggle in an ever-increasingly competitive landscape, marketers...
Guides
How to Build Intelligent ABM Campaigns With Marketing Automation
Join experts from Oracle and Leadspace, as they share valuable...
Webinars
Supercharge your Marketing with a Customer Data Platform with Forrester’s Steve Casey
Fresh off the release of The Forrester New Wave™: B2B...
Webinars
Can Advertising Really Fuel Your ABM? You Better Believe it!
Hear industry experts from Terminus, Salesforce, Betterworks, and Blackbird PPC...
Webinars
The Secret to Customer Obsessed Marketing Ops
Understanding your customers and your data starts with your marketing...
Webinars
You’re Saved! How to Stop Drowning in Data Drudgery
Why are B2B marketers drowning in a sea of bad...
Getting Started with ABM: How to Fix Your Data Before It Kills Your Campaigns
As a marketer, you know your Account-Based Marketing campaigns can't...
Webinars
How to Scale your Content Marketing for ABM Success
Scale your content marketing to optimize your account-based marketing strategy.